Women of the 20s

Despite increasing opportunities in employment and education, and the expanding concept of a “woman’s place,” marriage remained the goal of most young women. Magazine articles and movies encouraged women to believe that their economic security and social status depended on a successful marriage. The majority worked only until they married. The flapper—with her short skirts, short hair, noticeable makeup, and fun-loving attitude—represented a new freedom for women. The old restrictions on dress and behavior were being overthrown. Highly publicized flappers shortened their skirts, drank illegal alcohol, smoked, and otherwise defied society’s expectations of proper conduct for young women.